2022 Category Takeaways:

1. QSR Burger pulled away as the top QSR sub-category, now having 23% more sponsorships than any other sub-category.

1. QSR Coffee & Tea surpassed QSR Sandwich in total sponsorships in 2022.

1. QSR Chicken surpassed QSR Pizza in total sponsorships in 2022.

1. The number of QSR Social Partnerships increased by 23% in 2022, yet engagement and number of posts per deal have decreased in the same timeframe.